| Your vision is clear, you've identified
| |
| | Every two year old in the country
|
| your product; now BRAND it! What's the
| |
| | recognizes the bright color logo of Toys
|
| purpose?Your BRAND identifies your
| |
| | R Us.5. It should be perpetual. Once you
|
| product as belonging to you. When I write
| |
| | brand your business, hang onto your
|
| an article for the Internet, I brand it
| |
| | brand. You're known by the brand you
|
| with my signature and my author box at
| |
| | carry.My grandfather had an accident away
|
| the bottom. When I paint a picture I sign
| |
| | from home, and when the police officer
|
| it "Jan". Everyone knows it belongs to
| |
| | arrived, he explained it was the other
|
| me.My articles sound like me, when you
| |
| | guy's fault. (Of course, I don't remember
|
| read them. And my paintings all have a
| |
| | whose fault it was now.) The Police
|
| common denominator. The function is
| |
| | officer asked how he could say that, when
|
| simple. Both are basic art forms.When you
| |
| | my grandfather had clearly run a
|
| buy a Ford, you know it will have a smart
| |
| | stoplight.My grandfather with a straight
|
| oval with FORD in the middle. GM is
| |
| | face walked the police officer around his
|
| stamped on their products too. GE stamps
| |
| | vehicle and showed him the warnings on
|
| their Brand on their products. So, why
| |
| | all four sides. He told the officer, "He
|
| should you brand your product less?Your
| |
| | obviously didn't read the signs."Clearly
|
| brand should accomplish five tasks:1. It
| |
| | marked, on all four sides, the vehicle
|
| should tell everyone in what specific
| |
| | said, "Dodge!"I don't remember now
|
| niche market the product belongs. You
| |
| | whether he got a ticket or not. I just
|
| won't find the Nike swoop in a grocery
| |
| | remember the officer laughing happily at
|
| store!2. It should state very clearly who
| |
| | the incident and appreciatively
|
| sold the product. Identity means value.
| |
| | commenting on my grandfather's sense of
|
| Stamp your Quality Assurance on with a
| |
| | humor. "That Dodge is well branded!"
|
| Brand that says PRIDE.3. It should
| |
| | The purpose of a Brand is
|
| identify the purpose. Everyone knows a
| |
| | Identification. What is your Brand
|
| Ford is going to transport you
| |
| | Identity?Let the Marketing Guru help you
|
| somewhere.4. It should be memorable. When
| |
| | determine a solid and lasting brand for
|
| you make the shape of the Golden Arches
| |
| | your business. Stamp it with Pride!
|
| in any country, they know you want food.
| |
| |
|
